Three levels of making (digital) products

Yesterday I came across this informative piece about Product Design hiring at Facebook. The part which stood out was about the three kinds of questions through which they evaluate a design. I find these categories informative and want to explore them in this post. Base Level: Craftsmanship // visual, aesthetic, satisfying, making it look good The …

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What people say and do and… make

It's almost a given that you should not listen to just what your users say, but observe what they do. As the author Nassim Taleb suggests: https://twitter.com/nntaleb/status/1070982609331781633 Yet we have companies built to measure what people say. Surveymonkey is a public company started in 1999, Google Forms is a similar product, and we even have growing …

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